B. Ferrin
发表
J. R. Carter,
B. Ferrin,
2002
.
John N. Pearson,
B. Ferrin,
Billy Ng,
1997
.
B. Ferrin,
1994
.
Richard E. Plank,
B. Ferrin,
2002
.
Patricia J. Daugherty,
Haozhe Chen,
Bruce G. Ferrin,
2011
.
Craig R. Carter,
Joseph R. Carter,
Bruce G. Ferrin,
1995
.
Elisabeth F. Mueller,
B. Ferrin,
Marcel M. Zondag,
2017
.
James A. Eckert,
Karen M. Lancendorfer,
Robert L. Harrison,
2021,
Journal of Marketing Education.
Richard E. Plank,
Bruce G. Ferrin,
B. Ferrin,
2002
.
Ronald B. Larson,
B. Ferrin,
2023,
Journal of Food Products Marketing.
Joseph R. Carter,
Bruce G. Ferrin,
J. R. Carter,
1996
.
Finding the True Voice of the Customer in CPG Supply Chains: Shopper‐Centric Supply Chain Management
B. Ferrin,
Marcel M. Zondag,
2014
.